In order to have a successful media production portfolio, I need to follow the 5 key concepts which are:
Language- Specific terminology for media texts.
Institution- An organisation, anything that produces a media text.
Ideology- System of beliefs we all share and media texts deliver their messages.
Audience- Consumers of media. How the audience consumes it and the target market.
Representation- Represent society back to us and its values.
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